Saturday is baking day
Bord Bia study on home baking has revealed that Saturday afternoons are the sweet spot when it comes to the most popular baking time of the week. Findings also show that 4 out of 5 Irish bakers are female, with over half baking once a week or more. So why do we bake? Top 3 functional reasons are to provide for the family, just for fun and seasonal occasions (Christmas, Halloween, Easter etc.). The overall emotional reason is quite simply because we enjoy it. We agree, baking is good for the soul!